SIX Kiwi bands kicked off the College Music Journal festival in New York with the 2012 New Zealand CMJ showcase.
Over 600 people took in the sounds of Lawrence Arabia, Six60, Popstrangers, Ghostwave, Die Die Die and Tom Lark at Le Poisson Rouge. Many of the people in attendance plan the trip to New York just so they can be part of the CMJ festival and enjoy the sounds of these artists.
“We are extremely excited to be here and to share our music with tons of new faces.” Auckland trio Popstrangers told Fairfax NZ.
“We just signed with Carpark Records and we’re gearing up to release our new album on February 26th.”
The event attracted major American media such as MTV, BrooklynVegan, Flavorpill and the New York Daily News.
The event was a hit with those taking part, with Dunedin group Six60, currently touring USA and Canada.
“What New Zealand band doesn’t want to play a show in New York. We loved it! The gig was packed and we had a great night – definitely a highlight of our North American Tour.”
The CMJ Music Marathon was first held in 1980, as a way for industry professionals to discover new artists in the college radio world.
Groups such as like Nirvana, Eminem, Green Day, Red Hot Chili Peppers and Arcade Fire have played at the festival in the past.
While focussed on college radio, it has influence across the US music industry.
Tom Lark’s manager Matt Coleman said:
“It’s really great to be here in New York with the New Zealand contingency. There are 10 artists here – so about 50 people who have migrated over for the College Music Journal festival.
“I met with one of the CMJ editors, Lisa, in New Zealand a while back and she was very passionate about our country and it’s music scene and was keen to bring over Tom Lark.
“So we’ve got a few shows and quite a lot of press and music industry from America coming out to support us this week. They’ve come along way over the last 18 months from recording in Christchurch to now their first trip to New York and we’re very excited to see how the rest of this trip pans out.”